SaTT Token Turns the Marketing Industry

To buy something, you need to sell something. And to sell a product or service you need to invest in advertisement. Up to 30% of the cost, for example, a smartphone - may be due to the manufacturer’s marketing costs. That is, buyers pay advertising costs, and suppliers have no choice but to invest huge money in marketing. Why is this happening?

The fact is that all the cards in this game are in the hands of advertising agencies. It’s not profitable for them to be effective, they need suppliers of goods and services to apply for advertising again and again. Advertising agencies charge gigantic prices for their services, practically “from a lantern”. From order to placement, advertising often goes through a huge number of intermediaries, and they all need to give their share. At the same time, the customer cannot obtain accurate data on how effective the advertising campaign was. Maybe you need to change something? Maybe the ad worked “into the void”, and the target audience does not know about your first-class product? Alas, no one will give the manufacturer fully reliable data on the reaction and reach of the audience, on promising areas of advancement. Large companies spend millions on their own marketing research, and expand the market coverage at the expense of these costs, which in the end are also included in the cost of the product for us.

What is SaTT?
The brief SaTT stands for “Smart token for advertisement transactions”. SaTT is a utilitarian token like ERC-223, managed by a smart contract. A smart contract is able to perform many tasks:

• Reward the user for viewing advertisements or product reviews;
• Provide advertisers with detailed and reliable statistics about the conversion of ads;
• Allows you to specify which actions to reward users: (click, view, review, like, repost ...);
• Allows the advertiser to choose the size of the reward, and accordingly plan their advertising budget;
• Thanks to the recording of all actions in the blockchain - data falsification will be impossible;
• The nature of the advertising campaign can be changed directly “on the go,” to test the response of the audience, and achieve the greatest efficiency.

All this saves money to the advertiser, which indirectly leads to a decrease in the cost of its services and products, while at the same time allowing ordinary users to earn money through ad views.

The principle of operation of SaTT is simple and effective:
1) The advertiser selects partner media resources on which ads will be placed. Then determines the level of participation of partners in the advertising campaign. Also, this job can be assigned to a special oracle, which will automatically select the best options.

2) Having determined the partners and their participation, the advertiser enters this data into the smart contract, calculates the cost of the campaign and lays in the smart contract the corresponding number of SaTT tokens.

3) After placing an ad, the advertiser adjusts the campaign parameters based on reliable conversion information received from the smart contract.

4) Partners who have posted ads, and consumers who have seen the ad, automatically receive a SaTT token reward through a smart contract, depending on the degree of their participation and activity.

In the future, consumers will be able to exchange SaTT tokens for fiat money, or to exchange tokens for exclusive products of the manufacturer who advertised. This is possible because SaTT tokens support the ERC-223 standard, according to which every token is unique and traceable.

All these features give the SaTT project significant advantages over ad networks like Google AdWords.

Token, oracle, and SaTT smart contract are developed by ATAYEN from the USA, which specializes in developing business applications for social networks, and works closely with media marketing. The company has already created and successfully tested a beta version of the platform, rewarding users for advertising responses. ATAYEN services are used by corporations such as IKEA, ASUS, and McDonald's.

To improve the platform, it was decided to transfer it to the blockchain, and conduct ICO. The more tokens sold out, the less the bonus for investors becomes. The price of a single token is $ 0.42, Ethereum and Bitcoin cryptocurrencies are accepted, it is also possible to purchase tokens for dollars or euros by means of a bank payment.

Project Roadmap

Project Team

Conclusion

SaTT Token is a real revolution in the advertisement industry. The development of the SaTT ecosystem is beneficial both for businesses that sell on the Internet (that is, for almost all modern businesses) and for buyers of goods and services. The field of Internet marketing is only growing, corporations are spending huge amounts of money, and these funds will go to those who provide more profitable and effective ways of advertising, compared to competitors. And therefore, SaTT’s token and smart contracts will have almost guaranteed success.

Official resources of the SaTT Token project:

Website: http://www.satt-token.com/

Telegram: https://t.me/satttoken

WhitePaper: https://www.atayen.us/satt/files/ico_satt_en.pdf

Blog: https://blog.satt-token.com/

Bitcointalk: https://bitcointalk.org/index.php?topic=3407522.0

Facebook: https://www.facebook.com/SaTT.Token/

Twitter: https://twitter.com/SaTT_Token

Reddit: https://www.reddit.com/user/NicolasROY/comments/9qo9pr/satt_the_new_era_of_advertising/

Github: https://github.com/Atayen/satt

Medium: https://medium.com/@satt.atayen

Bounty Telegram: https://t.me/joinchat/F20kE1DePGHBVE8jSxUcFw

Username Profile Btt : Galih_Alkarim