The world all over is digitally being transformed and today, what no one thought could be possible twenty years ago is now a reality. Improved safety devices and sensors are been incorporated into automobiles, schools are seeing innovative teaching techniques and houses are now designed and built to meet taste and style with the latest economic and efficient materials and methods. Research in medicine, education and manufacturing have resulted in the creation of ingenious methods of medical examination, diagnosis and treatment, Educational methodology and application and cutting edge machines and products via technologically advanced systems. Improved and frontline gadgets, equipment and a host of other goods that largely impact and have improved our standard of living have been churned out and changed the way we think, speak and interact in today’s digital world.
Entertainment is not left out. From sports to music to programmes broadcasted over the air waves via the radio, television and internet, there is a mark of the digital touch. Politics and the economy of governments all over the world have employed the e-voting and e-commerce platforms respectively to achieve the purpose of data capture, results collation and submission.
The Financial world, in 2009, began to experience the revolution change through the introduction of digital currency using a special type of ledger or platform called the blockchain; having the characteristic of performing what is known as a ‘smart contract’. Until this time, the world was largely fiat currency based, even though there was a digital presence to it.
However, in all this advancement, there is a hiccup somewhere in the model digital distribution of films and series as business in this area is experiencing failure.
WHITE RABBIT is a browser plugin that is coming on board to bring a paradigm shift in the way digital distribution of films and series are scripted, performed, aired and paid for. Because content is expensive, users tend to resort to illegal illegal means to access this content and thus resulting in content theft and a violation of intellectual property. This in legal parlance is called piracy.
WHITE RABBIT offers a peer to peer system that is token- based and is powered by the nascent yet fast evolving blockchain technology. This will provide the platform for users to access any content of their choice at the same time reducing the cost of access by encouraging innovative streaming offering an avenue for direct payment for content.
To bring this vision to reality — the platform that will make all this possible i.e. bringing Producers, content creators, actors, directors, fans and promoters to a common table, the White Rabbit Token (WRT) will be made available for prospective buyers during the token sale or if they miss the Initial coin offering sales, they may buy tokens via exchanges.
Why the white rabbit token? The white rabbit token will give holders the power and rights to pass through the White Rabbit Platform access to diverse contents of the film industry irrespective of location, genre, or language. This will create a sense of belonging to the fans at the same time fully reward all the participants in the venture from producers, script writers, directors, actors/actresses, and the technical crew. This token will be compatible with the ERC 20 standard.
Pre-sale of White Rabbit Token will commence in the fourth quarter of 2017. Partner Streaming Sites (PSS) application round will come up. In the year 2018, The MVP will be available and the token sale proper will take place and afterwards first round of PSS will be announced. The second to the fourth quarters of 2018 will see the Alpha launch of the White Rabbit (WR) platform will come up and this will be on the basis of invitation. Afterwards, the beta launch of the WR platform will take place. Finally, the product launch, Rabbit Hole release and new content recognition will take place.
Below, in a tabular form is the road map from the presale to the content recognition technology release.
The expected soft capitalization for this project is put at 5,000 ETH about $2M (at about $400 to 1 ETH). While the medium target will be expected to be 12,500 ETH which will be $5M (going by the same rate).
It is important to point out that the potentials of this platform — being enormous — will require that the project takes off well and it must be noted that achieving the hard cap will go a long way in bringing to reality the potentials of this platform in a short time.
Finally without sounding boastful or patronizing, let it be made clear here that the team behind this awesome project are a calibre of professionals; veterans in their fields of endeavour- possessing a robust and firsthand experience on the job. White Rabbit is not a newcomer to the industry but have been a major player in promotion and sales of blockbuster movies and have been nominated and won awards as promoter and sales facilitators.
The transformation of the film industry they are able to bring will change the way we view entertainment.
Join the ICO today and bring to your fingertips the much awaited best series and blockbuster movies or operas at the touch of a button. Welcome to the era of truly digitally decentralized entertainment
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